What are cookies?
A cookie, also known as a HTTP cookie, web cookie or browser cookie, is a piece of data stored by a website […]. Cookies were designed to be reliable mechanisms for websites to remember things that a browser had done there in the past which can include having clicked particular buttons, logging in, or having read pages on that sites months or years ago. They are generally used to save you time filling in forma and re-entering data and are stored on YOUR computer. Source: “HTTP cookie” Wikipedia
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you.
Cookies can be categorised into three main types:
- Performance cookies collect anonymous data from visitors. This data cannot track individual users but is useful in cataloguing how a user interacts with a website and is used to improve the functionality of a website and how it works.
- Functionality cookies allow users to customise the aesthetics of a website. These cookies remember usernames and user preferences such as location and languages to help websites provide targeted information like local weather and traffic reports.
- Advertising and targeting cookies. These controversial cookies help companies target advertisements that are relevant to users based on information and habits they gather.
What sort of cookies do Optima Design use?
Optima Design use only “performance cookies” on this website to anonymously monitor visitor usage of the site to help us maintain and improve our website. No personal can be collected using this type of cookie, only aggregated statistics about the general use of our site.
Like the majotiry of websites, we use Google Analytics to anonymously monitor our website traffic and how our website is used to help us improve our site’s content and functionality for our visitors.
How can a website user block cookies?
Cookies are generally used to enhance the experience of using a website, however if you wish to block cookies this can be applied in your web browser’s settings – instructions for disabling cookies in your choice of browser can be found at here or you can disable cookies on this website using the link below.