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KBSA - The Kitchen Bathroom Bedroom Specialists Association rebrand and website
Optima Graphic Design Consultants in Lincoln have launched the first phase of the new KBSA (Kitchen Bathroom Bedroom Specialists Association) website. Optima have also worked on the new identity which they have created following a 5 way credentials pitch. The team from Lincoln have worked to a very tight launch deadline and will continue through phases two and three to populate the site and follow the new identity through on to all the KBSA’s literature.
“Optima are delighted with the final identity and new look site that we have developed to work alongside the images of the KBSA’s members vast range of quality kitchens, bathrooms, bedrooms and home offices. As a trade association we had to reflect the authority and impartiality the KBSA must project, whilst developing a flexible colour palette that can represent both contemporary and traditional. The final identity appears in slate or mushroom initially but is as happy reversed out of a frosted panel, etched into metal or reflected in a polished work-top. It has simplicity and strength and has taken forward the tick of the previous logo.” Simon Shaw Managing Director of Optima. “We are delighted with the positive responses so far as the identity and website have now been launched.
